Tuesday, July 19, 2011

Run to Breathe.



Size: M
Where: New York Road Runners



Why: Race giveaway.



Comment: Weird - did you notice that the logo on the front of the shirt is different than the logo on the back? Branding, people! It's not that complicated!



It seems like a no-brainer, but you'd be surprised at the number of press releases that I see that can't even get the name of their own organization or event consistent between paragraphs, you really would. [sigh]

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